Carrer de Beethoven, 15
Barcelona, Spain 08021

+34 93 396 77 00


Calle Quintanavides, 19
Madrid, Spain 28050

+34 911 872 100

Rita Gutierrez

CEO, Starcom Spain

Rita joined Starcom in 2008 to lead and strengthen Starcom Barcelona’s presence, successfully managing teams and clients including Puig, Desigual, Mars, Asics, Ausonia&Arbora, Cadbury, Camper, Levi’s, Honda and Panrico.

Prior to working at Starcom, Rita held positions at Havas in Madrid. Later she went on to form part of the founding team at Arena (Havas) servicing clients such as Banco Santander, Amena and Campofrio Food Group. When Arena won the Barcelona-based Seat/Vaesa account, Rita was part of the founding team of Arena in the Barcelona office and ledone of the Client Service teams. As client service director at Arena Barcelona, she also worked with Damm, Planeta and Yves Saint Laurent.

Rita Gutierrez

CEO, Starcom Spain
September 13, 2017

The impact of 3 digital trends on the relationship between agencies and brands

By Pilar Ulecia, General Manager of Marketing and Communication at Starcom Spain Mary Meeker is a benchmark in the Internet industry with an international respect for her ability to define...
July 3, 2017

Voice assistants kill traditional search engine

By Pilar Ulecia, General Manager of Marketing and Communication at Starcom Spain The Voice Search is beginning to take shape and it will become increasingly common to talk with digital devices (especially mobile)...
June 9, 2017

Starcom Samsung campaign triumphs in the first edition of Educafestival

Advertisers like Samsung, Vodafone ONE, Ecovidrio, Manos Unidas, FAADA or Universidad Europea de Madrid and agencies like 300 kilos, Starcom, TBWA, BBDO Contrapunto, Cheil, Wink TTD or Rowan Heirs have...
June 6, 2017

Rita Gutiérrez on her new role as CEO Starcom Spain

Rita Gutiérrez has just been appointed CEO of Starcom Spain. After 9 years directing the Barcelona office gives the leap to Madrid to lead the transformation of Starcom after the...